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Importance of an Online Retail Presence for Optometry Practices

As an OD, you need to know the importance of having an online retail option, especially in today's environment.

As a practicing physician, it’s your preference to see your patients in the office: nothing can replace a face-to-face conversation, your patients receive better care, and you get a better understanding of what’s going on with their eyes. However, the recent COVID pandemic has demonstrated the need to be agile and tech-savvy in today’s healthcare needs. One OD out of Texas had already implemented an online shopping option for her patients before the shutdown, but she didn’t realize how critical that resource would become. Continue reading Importance of an Online Retail Presence for Optometry Practices

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The Importance of a Program Champion

A program champion can help your practice adopt the EyePromise program smoothly and efficiently.

When bringing in a new program, it can be intimidating to introduce to your staff. You want them to believe in it as strongly as you do, and you don’t want them to feel overwhelmed by another task added on to their daily to-do lists. You can’t always be around to make sure they’re implementing the new program the way you intended. For the EyePromise program, that’s where your Program Champion comes in. Continue reading The Importance of a Program Champion