When it comes to caring for your patients, you want to do everything possible to keep them seeing their best for as long as possible. Sometimes, that requires care that takes time to show any “benefits.” During this limbo phase, patients can lose faith in your recommendations, causing them to seek a second opinion or cease with care altogether. Therefore, it’s important to help them see not only the issue, but the small improvements made over time.
Seeing the Problem
According to an article written by April Jasper, OD, FAAO, in Optometric Management, having patients physically see the issues within their eyes helps them believe that there is truly a problem. Additionally, showing them how it can look, both within their eyes and in their field of vision if something is not done, can help them understand the importance of urgent intervention. Using the appropriate imagery helps patients see the physical changes within their eyes before any visual changes appear and, in some cases, before permanent damage is done.
Seeing the Solution
As if getting patients to understand the importance of their eye health status isn’t hard enough, we’re living in a world where instant gratification is all the rage. Many patients expect care protocols to be similar, with improvements coming about almost immediately. While this is true for some elements of eye care, for the most part, it takes time, patience, and consistency to see improvements.
Giving patients a realistic timeline of when they could start to see improvements helps them buy in to your recommendations better and gives them something to look forward to. Imaging like OCT and fundus photos can help show patients improvements in their eye health that they may not physically see. Additionally, dark adaptation and macular pigment optical density (MPOD) measurement can help measure changes quickly without the need for dilation.
How Can EyePromise Vitamins Help Your Patients See the Difference?
Supplementation can be one of the most difficult recommendations for patients to follow because of slow, subtle improvements. However, EyePromise vitamins have been clinically demonstrated to improve eye health, giving you and your patients confidence that these vitamins will deliver results. These clinical studies also give you and your patients a helpful timeline to base improvements on. For example, in a clinical study with EyePromise Vizual Edge Pro™, participants started seeing visual improvements around 3 months after starting supplementation.
Additionally, EyePromise backs every vitamin with a 60-day, money-back guarantee. If your patients are unhappy with it for any reason, they get their money back – no questions asked. Some products come with additional efficacy guarantees. For example, EyePromise EZ Tears™ is guaranteed to improve symptoms of occasional dry eye in 30 days, and certain EyePromise macular health products are guaranteed to increase MPOD in 6 months. Each efficacy guarantee offers patients their money back if these achievements aren’t met.